AMT Public

PLEASE NOTE: There has been a high level of interest in this seminar from across the country and as of Thursday, 22 April there are only a few places left. Places will be allocated on a first-come-first-served basis, with additional names being added to a waiting list in the event of cancellations. Please do not book any accommodation until your place on the seminar has been confirmed.

Attracting and Retaining Visitors to our Market Towns – Thursday 13 May 2010, Malton, North Yorkshire.

The next North Yorkshire Towns Alive Seminar is all about  identifying the events and attractions which are your town’s visitor magnets.

In an effort to help towns combat the ongoing effects of the recession, the seminar will focus on helping market towns realise their visitor offer and increase ‘footfall’ of both residents and visitors (from near and far). The event will cover how to identify which features and attractions can contribute to getting people not only to visit but to return, stay longer and hopefully spend.

For AMT members (anywhere in the country) this event costs just £10. For non-members, it is £25 for North Yorkshire residents or organisations or £35 if you are outside the county.

This is scheduled to be the first of two events, with the first focused on encouraging towns to see the benefit of looking at their offer and thinking laterally, about who their market is and what the features, events and festivals they have which currently attract or could attract people to the town.  Delegates will then be shown how to identify their unique selling points from this research, to identify products and themes to promote and then learn how to develop these themes and projects into an overall vision for the town.  (The second event, to follow at the end of the summer will then be on how to promote and market these projects).

Click here for a detailed programme and event information

The Venue:

Ryedale House, Old Malton Road, Malton, North Yorkshire. YO17 7HH

Directions, parking, transport and hotel information will be uploaded to this page and sent out to booked delegates at a later date.

To Book:

To secure your place, please click here to access and complete the online booking form as soon as possible. This will allow us to confirm numbers with the caterers and venue. Any questions give Dawn Dowds a ring on: 01284 756567

Why not let others know you’re going and ask any questions you would like answered on the day – click here to go to our AMT Forum

The delegates list will be downloaded to the forum at least a week prior to the event to give you a chance to identify who else is going to be there and to give you the opportunity to start networking even before the day itself!